Tuesday, November 24, 2015

Out of the Lab & Back – Insights on Science Media Coverage


Boston Business Journal’s BioFlash, MIT Technology Review, STAT, Xconomy – go-to science and technology publications with established local presences and a collective readership stretching near and far – assembled representatives for a power-packed panel at JLABS’s (Johnson & Johnson Innovation) “Out of the Lab and Into the Newsroom.” The cast of journalists intended to shed light on media relations for the area’s mission-driven science community, which is characteristically so laser-focused on forging new frontiers of human knowledge that they could admittedly use a reminder about the merits of communicating their science to the general public...[continue reading]